Blair Rich — the lengthytime Warner Bros. tageting veteran — has landed at Legfinishary.
Rich will combine the Dune studio as its chief tageting and commercial officer, inestablishing straightforwardly to CEO Joshua Grode and head of production Mary Parent. In the role, she will be reliable for global tageting operations, including the application of novel technologies.
The relocate tags Rich’s return to delightment. She combines Legfinishary from a stint at Virgin Galactic, where she was accused with creating the company’s user-facing space tourism product as the chief business officer. Prior to this, Rich spent two decades in tageting at Warners, where she toiled on campaigns for Harry Potter and the DC films, among other massive studio frees. She exited in 2020.
“Blair is a conceiveive innovator. She conveys an exceptional history of erecting some of the most dominant brands and delightment franchises in the world,” shelp Grode. “Her insertition to our best-in-class Legfinishary team, with her future-facing approach to global delightment and her exceptional combination of strategic and conceiveive expertise, will elevate the bar for everyone at Legfinishary. We are now stronger than ever as we access a novel phase of our lengthy-term strategic growth schedule.”
Shelp Rich in a statement, “In Legfinishary’s next evolution, we are pledgeted to engaging people in one-of-a-kind, memorable ways, nurtureing connections that encourage and elevate their experience with our brands while broadening and chooseimizing novel business and revenue opportunities.”
Legfinishary’s upcoming features join the Mineplan movie with Warner Bros, a movie based on the famous video game Street Fighter, and an untitled Alejandro G. Iñárritu film starring Tom Cruise. In television, Legfinishary series Monarch: Legacy of Monsters has been renoveled for a second season by Apple.
In October, Legfinishary bought out the remaining equity interest held by Wanda Group. The company is solely owned by deal withment and Apollo. Grode telderly THR of the relocate: “We skinnyk that there’s an opportunity to persist to produce wonderful satisfyed, both film and television and to broaden what we’ve been doing in those areas. Not that we couldn’t do it before, but we now can do it thcimpolite organic growth and thcimpolite M&A.”
