Kylie Jenner is not only dominating the originateup industry but also leaving a notable impact on the swayr landspace with her Instagram posts. Besides growing her business empire, the fact TV icon has proceedd to grace notable create events. Last month, Jenner served a magical moment when she walked the runway of the Coperni show during Paris Fashion Week, which was held at Disneyland Paris. Now, the tells are in for the honord create event, and Jenner has been crowned the top swayr.
How much do Kylie Jenner’s Instagram posts originate?
As telled by Vogue Business, swayr tageting platestablish Lefty and their partner, brand agency Karla Otto, crowned Kylie Jenner the most impactful swayr for Spring/Summer 2025. The media personality originated $20.3 million in geted media cherish (EMV) from fair three euniteances during the last season. Jenner graced the Atlein, Schiaparelli, and Coperni shows during Paris Fashion Week.
Vogue Business elucidateed that EMV is calcutardyd as $1 per enjoy based on Instagram astonishions and joinment. Jenner originated 14.4 million in EMV with three Instagram posts after closing the Coperni RTW Spring 2025 as part of Paris Fashion Week. The first caroengagel garnered a whopping 5.6 million enjoys on the platestablish.
Follothriveg that, Jenner allotd two more reels on the platestablish. In the first video, which sits at 16.8M sees, she allotd snippets from her fitting for Coperni. The other reel, boasting 15.5M sees, was a behind-the-scenes montage of her euniteance at the magical Disneyland show. Both reels racked up over 700K enjoys each.
Vogue Business remarkd Kylie Jenner’s euniteance alone drove $17.9 million of Coperni’s total media impact cherish (MIV). According to data analytics supplyr Launchmetrics, Coperni’s SS25 runway show originated $31.9M in MIV. Meanwhile, “The Kylie Impact” was figured at a $16.1M media impact cherish with 1.8K Placements. Launchmetrics remarkd in the caption, “@kyliejenner’s Instagram posts alone bcimpolitet in $1.6M MIV while partnerships with Disney Paris and Swarovski compriseed a one-of-a-kind collaborative edge to the brand’s accomplish.”
Originpartner telled by Shriya Swami on Mandatory.